In episode 17, Patrick speaks with marketing consultant Marty Gould from The Customer Store.
Listen to this episode or read the transcript to learn:
- How marketing is different from selling
- How to collect key information about your current customers
- How to find new customers just like your best customers
- Why marketing is an investment in relationship building
- How to jump start your marketing efforts
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If you have stories or insights that you’d like to share with other fabricators, please reach out to Patrick.