The Moraware Blog
We explore best practices, interview industry leaders, and highlight successful fabricators.
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Marketing Essentials for Countertop Fabricators
Who needs marketing? Everyone. There are so many reasons why you should be giving your marketing some serious thought. So, is it part of your shop’s process and where does it fit in to your business plan? Let’s discuss! Free marketing can be your best tactic I don’t...
Visit to Cosentino in Cantoria, Spain
I was on vacation with my family in southern Spain and combined that with a visit to Cosentino’s headquarters and industrial park outside of Cantoria, Spain. Thank you to Gemma and the whole team for the amazing hospitality and tour. A history of stone production One...
Updates to our Terms of Service and Privacy Policy
If you're like me, you probably have gotten a flurry of emails from various software and online service providers about how they've changed their privacy policies and terms of service to be more compliant with the GDPR (Europe's new General Data Protection...
Quoting countertops is a pain. Does it have to be?
Let’s face it, making countertop estimates isn’t most people’s ideas of fun. If you’re the owner of a countertop shop, you’ve got years of experience quoting so you understand why it’s so important to get it right. And, if you’re a salesperson, you want to make sure...
StoneTalk Episode 42 – Scott Lardner
In StoneTalk Episode 42, Patrick speaks with Scott Lardner of Rocky Mountain Stone. Listen to this episode to learn more about: The joy of working with family How to succeed in an area where the population is spread out When it can be useful to downsize The importance...
Connecting with Fabricators at Park Industries’ Digital Stone Expo
Last week, I attended a Digital Stone Expo at Park Industries' home base of Minnesota. As Joan Schatz mentioned in her opening remarks, these events feel like a reunion, because we get to see old friends and make some new ones. At an event like this, the reception and...
Fabricator Profile: Real Deal Countertops
Eric and I had the opportunity to visit with Matt at Real Deal Countertops in Summerville, South Carolina. Matt had originally started out in Massachusetts, but decided to trade the cold and snow for the warmth and sunshine of South Carolina. And no surprise, he's not...
Stone Industry Education South Carolina Recap
Eric and I recently attended the Natural Stone Institute and Stone World South Carolina Stone Summit hosted by Pacific Shore Stones in Charleston, South Carolina. It was a great group gathered, with featured speaker G. K. Naquin of Stone Interiors in Loxley, Alabama....
Editing multiple edge dimensions at once
In the original version of CounterGo, you could hit Tab or Enter to go to the next edge dimension while editing a countertop. In the new version, both of those keys have reserved meanings, so we couldn't use them that way. Now we have a replacement: Alt-N. When you...
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